Deer Valley Resort, Park City Utah

July 24th - 27th, 2014


DealerCamp is gearing up for a multi-year expansion. UltraBike Events, LLC, the new owner and operator of DealerCamp has vision that will take DealerCamp to the next level.

Latest News: Lifeboat Events announced today that it has sold DealerCamp to a local Park City attorney and public radio station KPCW’s Board of Trustees President, Joe Wrona, with a strategic plan to combine DealerCamp with KPCW’s successful Park City Cycling Festival. The new event is planned for July 24-27, 2014.

Launchnew products to an extensive audience of qualified buyers, promote your brand to an affluent market of trendsetting consumers, and foster relationships with retailers, reps and your target market. DealerCamp 2014 provides an exclusive opportunity to launch products in an environment that enhances the buying experience.

DealerCamp 2014 - Focus on Brands:

  • Enhance brand awareness (drive sales)
  • Create customer loyalty (drive sales)
  • Engage media (drive sales)

​DealerCamp is turnkey, let us take care of the details, you take care of business. We provide the ultimate venue to meet, ride & decide; you provide the product expertise. 

New this year, CycleFest Park City, a celebration of all things cycling; fat tire, skinny tire & training wheels! This integrated festival showcases Park City as a cycling mecca. CycleFest will offer the complete experience for trade and consumers alike.   



Launchnew products to an extensive audience of qualified buyers, promote your brand to an affluent market of trendsetting consumers, and foster relationships with retailers, reps and your target market. DealerCamp 2014 provides an exclusive opportunity to launch products in an environment that enhances the buying experience.

DealerCamp 2014 - Focus on Brands:

  • Enhance brand awareness (drive sales)
  • Create customer loyalty (drive sales)
  • Engage media (drive sales)

​DealerCamp is turnkey, let us take care of the details, you take care of business. We provide the ultimate venue to meet, ride & decide; you provide the product expertise. 

New this year, CycleFest Park City, a celebration of all things cycling; fat tire, skinny tire & training wheels! This integrated festival showcases Park City as a cycling mecca. CycleFest will offer the complete experience for trade and consumers alike.   

Deer Valley Resort will be host to DealerCamp & CycleFest and offers attendees the first class amenities and world class riding that allows industry brands to shine. July 24 and 25th will serve as an industry-only trade show that will focus on relationship building and product sales. The weekend will bring in thousands of consumers who are eager to demo products, learn from the pros and participate in competitive/recreational riding.  DealerCamp 2014 will provide manufacturers the perfect opportunity to showcase products and services to qualified buyers and high end consumers who ultimately influence the market and generate sales.